By: IPP Bureau
Last updated : March 20, 2025 3:03 pm
Entero Healthcare Solutions Limited, one of India’s leading and fastest-growing healthcare product distribution platform, has launched its ‘HealthEdge’ programme for retail chemists.
In line with this, Entero has acquired the tech-driven Aayu Chemist app and Medcords platform from Medcords Healthcare Solutions. This strategic move accelerates the digital transformation of retail chemists, equipping them with cutting-edge tools to enhance business efficiency, profitability, customer engagement and better purchase experience.
With a current network of 86,000+ retail chemists, Entero aims to deepen its chemist engagement. The acquisition of Aayu Chemist and Medcords aligns with Entero’s commitment to integrating technology and healthcare distribution to drive sustained business growth.
Commenting on this development, Prabhat Agrawal, MD & CEO of Entero Healthcare, said, “The HealthEdge programme aligns perfectly with our vision to be a growth catalyst for retail chemists. Through this digital enablement, we empower chemists to stay ahead of the curve, ensuring their businesses are resilient and primed for significant growth. Retail chemists are invited to become part of the ‘HealthEdge’ ecosystem, and together, we will shape a future where technology and healthcare distribution work handin-hand to unlock new levels of success.”
Shreyans, Co-Founder of Aayu Chemist by MedCords, added, "Quick commerce, with its focus on rapid delivery of everyday essentials, is impacting kirana and chemist shops in India by attracting customers seeking convenience, leading to a shift in consumer spending and potentially impacting the livelihoods of small business owners. Our journey with MedCords has always centred around empowering retail chemists, the backbone of India’s healthcare system. Partnering with Entero amplifies this mission, bringing our technology and expertise to a broader network, ensuring lakhs of chemists benefit from future-ready solutions.”