Lucas Meyer Cosmetics introduces GlowCytocin to capture the science of “Love Glow”

First-of-its-kind active cosmetic ingredient directly activates the oxytocin receptor, mimicking the dermatological effects of being in love

Lucas Meyer Cosmetics by Clariant is excited to announce the global launch of GlowCytocin, the first skin care ingredient that harnesses the benefits associated with the feeling of being in love. This breakthrough ingredient activates oxytocin receptors to deliver multiple scientifically proven skin benefits.

“GlowCytocin is a significant step forward in neurocosmetics and skincare, offering both immediate and long-term benefits for skin appearance and emotional well-being,” says Isabelle Lacasse, Head of Global Marketing, Product Line Management and Formulation at Lucas Meyer Cosmetics by Clariant. “This innovation aligns with the growing consumer demand for multi-functional skincare products that deliver both visible results and positive emotions.”

GlowCytocin is derived from the bulbs of white Hyacinth, a plant that symbolizes pure love, aligning its origin with its purpose.

Able to activate the oxytocin receptors in the skin GlowCytocin biomimics many of the beneficial effects of oxytocin, known as the love molecule. In vitro and organ-on-a-chip studies have shown that GlowCytocin increases the proliferation of fibroblasts and sensory neurons, promoting skin rejuvenation and heightening skin receptivity to pleasant tactile sensations. Further, this ingredient decreases nociceptive nerve sensitivity for a comforting effect.

GlowCytocin is China compliant, COSMOS approved, vegan, and has a natural origin index of 99.6%.