The Zydus group announced its new brand identity with the listed entity of the group Cadila Healthcare to be known as Zydus Lifesciences. The company’s new brand identity brings together two hearts in purple and teal colours symbolising its commitment to science and innovation along with care and nurturance. Building on a rich legacy of over 70 years in healthcare, the group is today one of the leading, innovation-driven, global Lifesciences companies.

Heralding a bold new vision for the organisation, Pankaj R. Patel, Chairman, Zydus Lifesciences, said, “We have always believed in evolving and transforming ourselves in the ongoing quest to bring patient-centric solutions driven by science and innovation. With differentiated approaches, we have been addressing healthcare challenges globally, creating healthier communities. Reaffirming this commitment, we will continue to unlock new possibilities that can impact lives and empower people with life-changing discoveries.”

Sharing his insights on the new identity, Dr. Sharvil Patel, Managing Director, Zydus Lifesciences, said “Our new brand identity is a confluence of what we truly are. A global Lifesciences company driven by the purpose of delivering care and nurturance for the patients, backed by the power of innovation, science and cutting edge technology. With these attributes close to our hearts, we wish to make a meaningful difference in serving patients and communities. These pillars of care, compassion and commitment to innovation will remain at the heart of all that Zydus stands for.”

In the new logo, two hearts come together to enclose ‘us’ at the core. The heart represents the company’s inclusiveness. The Teal and Purple colours represent the pillars of science and care. While the dynamic teal expresses Zydus’ dynamism and stands for the company’s commitment to science, the purposeful purple stands for dedication to care and nurturance. The ‘us’ in the new Zydus logo represents all the stakeholders including employees, patients, doctors, investors, bankers, business partners, associates and all those who are an integral part of Zydus’ journey.