Vacuubrand unveils new corporate identity
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Vacuubrand unveils new corporate identity

VACUUBRAND has evolved rapidly in recent years, developing new innovative vacuum technology for laboratories, research and engineering

  • By IPP Bureau | July 06, 2022

"BRAND Scientific Equipment presents the new VACUUBRAND identity which launched at Analytica in Munich Germany recently. The focus is on the VACUUBRAND promise: Innovative vacuum technology enabling customers to run reliable, safe and efficient processes. This is reflected both in a new overall appearance and highlighted by the new VACUUBRAND logo. You will see the new branding rolled out across the India through all the BRAND Scientific touchpoints in the coming months", stated the company in a press note.

As of today, you can experience our new corporate identity – the culmination of feedback from our customers, partners and employees. The focus is on our brand promise: Our innovative vacuum technology enables our customers to run reliable, safe and efficient processes. This is reflected both in a new overall appearance and highlighted by the new VACUUBRAND logo. You can already experience the new design on our website and new marketing materials, stated the company's press note.
 
"VACUUBRAND has evolved rapidly in recent years, developing new innovative vacuum technology for laboratories, research and engineering. At the same time, the demands of our global customers are changing," says Dr. Constantin Schöler, Managing Director of VACUUBRAND. "With the VACUUBRAND brand, we want to convey a central message to our customers: Our vacuum technology enables our customers in the fields of biopharma, chemistry, analytics, physics and renewable energies to run reliable, safe and efficient processes.. And finally, it is also an important part of our brand promise that our solutions stand for quality, durability and reliability."
 
With the new design, we are giving our brand a modern, unmistakable uplift. First and foremost we present our new logo: The highlighting of the word VACUU in VACUUBRAND emphasizes vacuum technology as our core competence. It forms the umbrella for the names of our innovative products such as VACUU·PURE, VACUU·SELECT or VACUU·LAN. BRAND, set in a finer typeface, defines us as an integral part of the Brand Group.
 
BRAND Scientific Equipment India is part of the Brand Group and represent BRAND GMBH + CO KG and VACUUBRAND GMBH + CO KG, two well-known German companies for laboratory equipment and consumables. Our mission is to provide high-quality German products and premium services to lab professionals in India. Whether for Liquid Handling products, classic volumetric instruments in both glass and plastic, or a laboratory vacuum pump, you can find any information you want here.

 

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