Nutraceuticals CMO manufacturer CRIUS Group has emerged as India’s first contract manufacturing organization (CMO) to adopt 100% AI-based project implementation. This transformative move leverages the NutrifyGenie Integrated AI platform, marking a world-first achievement in contract manufacturing and heralding a new era of innovation.

NutrifyGenie AI, a leading AI-driven platform, was integral in designing scientifically differentiated formulations for a multinational client. Beyond formulation, the platform mapped sourcing and development and identified contract manufacturers best suited to execute the project. Subba Rao Chinni, Founder, CRIUS Lifesciences seized the opportunity to execute this AI-designed project.

Beyond its core functionalities, NutrifyGenie also supports businesses in accelerating their go-to-market strategies by 200%, fostering innovation in ingredient discovery and safety analysis through its proprietary databank of 3.6 million curated scientific data points.

Subba Rao highlighted the company’s pharma-based principles as its cornerstone for delivering quality production. As a pharmacist owning a pharmaceutical plant, I’ve applied the same stringent principles to our nutraceutical facility. The integration of NutrifyGenie AI has been transformative, allowing us to focus on our world-class manufacturing strengths while AI manages the complexities of formulation, sourcing, and regulatory compliance.”

The NutrifyGenie platform automates product design, ideation, sourcing, and regulatory processes, enabling CRIUS to shift its focus to process innovation and rapid production.

CRIUS Group plans further investments to establish India’s most automated, innovative, and AI-powered contract manufacturing facility. “Curated AI engines are the future. After evaluating various solutions, we chose NutrifyGenie for its ability to streamline processes and handle end-to-end project execution,” Subba Rao added.