Emergency Preservation and Resuscitation (EPR), rapid profound hypothermia, is being pursued in clinical trials, as a revolutionary approach to be the next standard of emergency care to save countless lives when cardiopulmonary resuscitation (CPR) fails.

Approximately 2,000 people die per day in the U.S. from traumatic exsanguination (bleeding out) resulting from shootings, vehicular accidents, or other serious traumatic injuries, and from other causes of cardiac arrest despite receiving CPR. These numbers are alarming and cardiopulmonary resuscitation appears to be ineffective in most cases.

To reduce this tragic loss of life, EPR-Technologies is pursuing development of an unprecedented standard of emergency care when CPR fails; namely, Emergency Preservation and Resuscitation. This innovative technology is geared towards providing hope for survival. The goal is to reduce the number of people who lose their lives during emergencies arising from school shootings, sudden cardiac arrest, and vehicular accidents.

Speaking on the launch of EPR-Technologies, the Chairman and CEO, Lyn Yaffe, M.D., had this to say, "Rapid profound hypothermia has the potential to revolutionize resuscitation, providing one more chance to save a life when CPR fails, buying time for critical surgical and medical interventions, followed by delayed resuscitation and anticipated recovery. EPR hopes to set a new standard for emergency medical care. As always stated by Dr. Peter Safar, M.D., (1924-2003), the father of CPR and pioneer in rapid profound hypothermia, the goal is ‘to save hearts and brains too good to die.’ EPR-Technologies is dedicated to that goal."

The FDA-approved EPR feasibility clinical trial is being performed at Maryland Shock Trauma Center in Baltimore, MD. Initially, the technology was developed to help save the lives of fatally injured soldiers on the battlefield. The Army Medical Research and Materiel Command invested $17.5 Million to date in cooperation with the Safar Center for Resuscitation, University of Pittsburgh, to develop the Emergency Preservation and Resuscitation procedure.