Responding to rising consumer demand for beauty-from-within solutions amid high stress, late nights and nutrient-poor diets, Amway India has launched Nutrilite Biotin C Plus (with Zinc & Beta Carotene)—a scientifically formulated nutraceutical designed to support healthy hair, skin and nails from within.

 

Positioned as a ‘beyond biotin’ formulation, the product delivers 100 percent of the Recommended Dietary Allowance (RDA) of three essential nutrients—Biotin, Vitamin C and Zinc—along with Beta Carotene. The multi-nutrient approach sets it apart from single-ingredient supplements, reinforcing Amway’s focus on science-backed, plant-forward nutrition.

 

Developed with Nutrilite’s over 90 years of nutrition expertise, the formulation brings together key nutrients aligned with recommended dietary allowances, strengthening the company’s everyday wellness portfolio.

 

Speaking on the launch, Rajneesh Chopra, Managing Director, Amway India, said,

“Consumers today increasingly recognize that overall wellbeing and external appearance are deeply interconnected. At Amway, our focus has always been on enabling people to lead more fulfilling lives through science-backed, nature-inspired nutrition. 

 

"The launch of Nutrilite Biotin C Plus (with Zinc & Beta Carotene) strengthens our ‘beauty from within’ nutrition portfolio by offering a comprehensive nutrient, beyond-biotin formulation that supports everyday wellness needs. It also reflects our commitment to accelerating an innovative product pipeline that empowers individuals to take charge of their wellbeing from within.”

 

The product combines Biotin to support hair growth and follicle health, Zinc to help strengthen nails and maintain healthy skin, and Vitamin C to aid collagen production while protecting cells from oxidative stress. Beta Carotene, derived from algae—one of nature’s richest plant sources—adds an extra layer of skin support by helping reduce the impact of UV exposure and offering photoprotection against UV-induced erythema.

 

Each tablet of Nutrilite Biotin C Plus (with Zinc & Beta Carotene) delivers nutrient equivalence comparable to everyday food sources, including 40 mcg of Biotin (equivalent to 19 medium-sized bananas), 65 mg of Vitamin C (equal to eight cups of raw diced pumpkin), 13.2 mg of Zinc (equivalent to 5.2 cups of ragi), and 25 mg of Beta Carotene (equal to 12 red carrots).

 

With this launch, Amway India continues to expand its nutraceutical portfolio, tapping into growing consumer interest in holistic wellness solutions that bridge nutrition, beauty and long-term health.