The company is making its entry into the Hyderabad market through its unique asset-light business model
Ayu Health Hospitals, a fast-growing healthcare startup with a network of 100+ hospitals across India, has announced its maiden entry into Hyderabad.
With the aim of providing healthcare for all, the company will be adding more hospitals to its existing portfolio of 19 hospitals and 1,500 beds in the region.
Recently, the company secured an additional $5 million on the heels of its Series B funding secured earlier in the year by investors such as Fundamentum Partnership, Stellaris Venture Partners, and Vertex Ventures. The company is making its entry into the Hyderabad market through its unique asset-light business model with the objective of building a trusted network of high-quality hospitals through transparent pricing, insurance provision, and standard treatment protocols.
Ayu Health will soon start working with a few of the top hospitals, such as Sia Life, TX Uppal, and Vrinchi hospitals in Hyderabad, to bring quality healthcare to the masses through the standardisation of healthcare services provided by neighbourhood hospitals.
Commenting on the development, Himesh Joshi, co-founder and CEO at Ayu Health said, "We believe that this market is well-positioned for us to offer the general public a transparent and hassle-free medical experience. The city also acts as a regional hub for several neighbouring states and so we are hopeful that our hospitals, enabled with tech-led discovery and access, coupled with unmatched pricing transparency will make quality healthcare both affordable and accessible to patients from these locations too. In the coming year, we'll also expand our network to include hospitals from nearby cities like Vijayawada.”
With the use of the latest technology for advanced treatments, transparency in pricing and highly experienced doctors, Ayu Health is ameliorating the relationship between patients and healthcare providers to ensure enhanced patient experience. All Ayu Health hospitals are expected to adhere to the four guiding principles of 100% fixed price packages, high quality and technology, affordable prices, easy payment options and complete Insurance support – so that patients have the best experience while fighting the disease.
Karan Gupta, Co-founder and COO, Ayu Health Hospitals said, “Given our presence in key metro markets of India, we intend to grow nationally, providing healthcare to all. In line with this vision, we would be adding more hospitals to our existing portfolio of 19 hospitals and 1,500 beds in the region. The additional token of the fund we have received is being allocated towards building better technology for hospitals and patients. This would directly influence our hospital partners and patients in the Hyderabad region as well. By expanding our asset-light business approach in this market, we intend to address the gaps in clinical care, in-hospital experience, and pricing for patients while creating a hospital chain that is trusted by people.”
“The practice of seeking medical care abroad is expanding quickly, and there is an increase in the inflow of patients into India. Therefore, overseas patients and medical tourism will continue to be a focus for us in Hyderabad,” added Karan.
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